CRM news you can use!
Posted in Customer Relationship Management, New Business Development, sales on Nov 29th, 2011
How much does a CRM program really cost? Is it $25, $50, $100 per user? Not so fast! Looks can be deceiving.
CRM SaaS (Software-as-a-Service) has been around for a while now, and per seat costs can range from the unbelievably low to “nose-bleed” level highs. Underneath those numbers lay the true costs that involve much more.
Posted in Customer Relationship Management, Managing people, sales on Nov 23rd, 2011
Today’s CRM programs typically offer so many features users require “Ground School.” Even programs that are intuitive and relatively easy to use have a learning curve can be steep. So CRM success demands good training.
Posted in Customer Relationship Management, Managing people, sales on Jul 23rd, 2010
I’ve seen a lot of what works and what doesn’t when it comes to managing a sales force. Research on CRM over the past ten years has shown rather consistantly that roughly 50% of the initiatives fail. There are 5 basic reasons that people fail to perform in business…
Posted in Customer Relationship Management, Lead Management, Marketing, New Business Development, sales on Jul 22nd, 2010
Ever wonder what the real value and potential is of the leads you generate from your trade shows and other marketing efforts? There are only three ways to increase sales from leads…
Posted in Customer Relationship Management, Marketing, New Business Development, sales, SEO on Jun 22nd, 2010
The buyer buys more than the seller sells, and B2B marketers face greater marketing challenges.
Posted in Lead Management, Marketing, sales on Jun 11th, 2010
Ensure sales lead follow-up success. Just follow these 10 Commandments!
Posted in Customer Relationship Management, Lead Management, Marketing, sales on Jun 9th, 2010
CRM is based on a philosophy of building deep, meaningful relationships with customers to capture lifetime value. We’ve discussed how successful CRM really begins with strategy not software. We’ve also discussed that when we define what makes a “good customer,” we can develop marketing plans to solicit more of them and grow more business from existing customers.
Posted in Customer Relationship Management, Lead Management, Marketing, sales on May 13th, 2010
10 tip onHow do I get my sales force to follow-up leads? Look to the 10 Commandments for Effective Sales Lead Management.
Posted in Customer Relationship Management, Lead Management, Marketing, sales on Apr 5th, 2010
Most sales people are like Gunslingers, interested in the “quick kill.” This should come as no surprise to anyone who has worked with sales people and looked at the forces that motivate most of them – their assigned sales goals linked to compensation and the thrill of finding and closing a deal.
Posted in Customer Relationship Management, Lead Management, Marketing, sales on Mar 25th, 2010
Remaining competitive, maximizing marketing ROI, and growing in today’s competitive marketplace means that implementing a CRM plan is no longer an option for most companies.
Russ Hill
Founder & CEO, Ultimate Lead Systems
Ultimate Lead Systems is a leader in sales lead management and customer relationship management (CRM), cloud software & services that maximize marketing ROI.
